American streaming platform Netflix will premiere the new season of its psychological thriller You in two parts – on February 9 and March 9 next year.
American streaming platform Netflix will premiere the new season of its psychological thriller 'You' in two parts - on February 9 and March 9 next year. The television series is based on the books by Caroline Kepnes, developed by Greg Berlanti and Sera Gamble, and produced by Berlanti Productions, Alloy Entertainment and A+E Studios in association with Warner Horizon Television.
Viewership of international content on over-the-top (OTT) video streaming platforms in India is set to nearly double in 2022 as viewers took in original and dubbed versions of English, Turkish, Spanish and Korean shows and movies.
Viewers have increasingly become language agnostic due to dubbing and subtitling of popular international shows for high-quality storytelling and production, streaming service firms said. Several services have also used social media influencers and Bollywood stars to market these shows in India over the past year.
According to media consulting firm Ormax, the most-watched international series this year include House of the Dragon (28.2 million) and Moon Knight (23.4 million), surpassing Hawkeye's record of 19.3 million last year. All three shows are on Disney+Hotstar.
“Indian audiences have high interest and appetite for great global and local content. Stories are universal and streaming, with its innate ability to transcend physical boundaries, has allowed audiences around the world to experience it in the language of their choice. People are naturally culturally curious, influenced by stories from around the world," a Netflix spokesperson said in an earlier interview. Another important aspect of stories traveling the world is the acceptance of subtitles and dubs. The platform dubs and subtitles shows and movies in 37 languages, the person said.
International TV shows and movies trending in India Top 10 on Netflix this year include We Are All Dead, Stranger Things 4, Red Notice, Bridgerton Season 2, DAHMER: MONSTER - The Jeffrey Dahmer Story and Don't Look Up.
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